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Insights and perspectives on AI marketing intelligence and the future of agentic web

Insights

The role of knowledge graphs in Answer Engine Optimization (AEO)

As AI answer engines become the primary way people discover information, knowledge graphs have emerged as the critical infrastructure for reliable, trustworthy AI responses. Learn how structured knowledge is reshaping Answer Engine Optimization in 2026.

By Rohit Bajaj · OrcaQubits Founder

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Insights

How companies can prepare for agent-driven Ads and AI-based Ad placement

AI agents are transforming how ads appear online. By 2028, 90% of B2B buying will be AI agent intermediated. Learn how to prepare your brand for agent-driven advertising and AI-based ad placement.

By Rohit Bajaj · OrcaQubits Founder

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Insights

What black friday 2025 teaches us about Answer Engine Optimization (AEO) for modern brands

Black Friday 2025 revealed a fundamental shift in consumer behavior. AI-driven traffic surged 805% year-over-year, showing brands must prepare for Answer Engine Optimization (AEO) to remain visible.

By Rohit Bajaj · OrcaQubits Founder

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Insights

How nonprofits can win at AI search without a marketing team

AI search is leveling the playing field for nonprofits. Learn how to make your organization discoverable to AI platforms without a marketing team or advertising budget.

By Rohit Bajaj · OrcaQubits Founder

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Insights

From data chaos to AI signals: the hidden cost of not being agent-ready

Your data is a liar, and it's costing you everything. Discover the real financial impact of missing AI visibility: lost leads, wasted ad spend, and slower GTM cycles that are invisibly destroying your business.

By Rohit Bajaj · OrcaQubits Founder

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Insights

When AI becomes your customer: rethinking the buyer's journey

A $2 million deal decided by a chatbot. B2B buyers using AI agents to screen vendors before humans ever get involved. Discover how the invisible AI customer is reshaping enterprise sales and why you need AI agent marketing strategies to win.

By Rohit Bajaj · OrcaQubits Founder

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Insights

The trust economy: why AI agents care more about authority than ads

Discover why AI agents completely ignore million-dollar ad campaigns while prioritizing Wikipedia accuracy, third-party citations, and earned media. Learn how to build the trust signals that actually matter in the AI economy.

By Rohit Bajaj · OrcaQubits Founder

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Insights

Metrics that matter in 2025: beyond traffic, rankings, and clicks

Discover why traditional SEO metrics are failing and learn the three critical measurements that actually matter in the age of AI agents: Share of Model, recommendation accuracy, and selection frequency.

By Rohit Bajaj · OrcaQubits Founder

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Insights

The new marketing currency: share of model and the 5 pillars of AEO

After advising 500+ businesses, I've discovered the new marketing metric that matters most: Share of Model. Learn the 5 pillars of AEO that determine whether AI recommends your business or your competitors.

By Rohit Bajaj · OrcaQubits Founder

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Insights

The disappearing homepage: how AI agents rewrite digital discovery

Discover how AI agents are fundamentally changing brand discovery and why your homepage might not matter anymore. Learn how consumer behavior is shifting from websites to AI-first experiences.

By Rohit Bajaj · OrcaQubits Founder

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Insights

78% of businesses are invisible to AI agents: here's why

Three years of AI adoption research reveals a harsh reality: 78% of businesses are invisible to AI agents. Learn why this matters and discover AI search optimization tools to fix it before 2025.

By Rohit Bajaj · OrcaQubits Founder

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Insights

The rise of the agentic web: why being found by AI matters more than SEO

Explore the emergence of the agentic web and why AI discovery is becoming more important than traditional SEO. Learn how AI agents are transforming digital marketing and why AI search optimization tools are essential.

By Rohit Bajaj · OrcaQubits Founder

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